I don't know who's behind Trader Joe's Fearless Flyer, the Victoriana-inspired promo newspaper at the Trader Joe's checkout counter, but I would like to thank her ... him ... them. Whoever is behind it knows a thing or two (and more than that) about how to balance the facts with a conversational tone that, … Continue reading The Artful Writing of Trader Joe’s Fearless Flyer (I’m not kidding)
Author: Nick Owchar
communications and content specialist
The World Before Her: A Talk with Bernadette Murphy
(Image credit: Luca Galuzzi, http://www.galuzzi.it) Bernadette Murphy is a fearless chronicler of her own life. Her most recent memoir, Harley and Me, traces a journey of discovery that eventually led her from old, imprisoning circumstances and into a new understanding of herself and what she wants from life. Oh, and there are motorcycles. Let's not … Continue reading The World Before Her: A Talk with Bernadette Murphy
Answer the call. Write your book.
You've been thinking about it for a long time ... for the right time. Are you finally ready to answer the call and write your book? Careful how you answer: Lady Mormont is watching. (Game of Thrones fans will know what I'm talking about.) My door is open. I'm ready to help you. Visit this … Continue reading Answer the call. Write your book.
Nick Owchar 
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